PALM Expo is India’s foremost, internationally reputed exposition for the pro audio, lighting, live sound, installed sound, musical instruments and AV integration industry. A major attraction for the expo is the HARMAN Live Arena, a stage that allows artists to identify, evaluate and analyse how they can enhance their audio requirements and deliver the best sound quality. HARMAN Live Arena is where stage, sound, light & music come together in harmony, making it a space for top notch entertainment.
For Palm Expo 2015, HARMAN required a team that would take care of the on ground management of the artists, stage and the artist lounge at the HARMAN Live Arena. BAJAAO took on the overall coordination and hospitality of artists, show flow and the smooth running of the stage for all 3 days of the expo. We also came on board as the brand’s digital agency for the event, which included handling their social media and curating a video documenting all 3 days of the stage with interviews of artists regarding their experience performing on Harman Palm Live Arena. Our team ensured the events at the Arena were functioning smoothly on the back end, so that the artists and audience could enjoy the sound and light experience provided by HARMAN to the fullest. This event helped HARMAN connect with key individuals, such as musicians and sound engineers, and help provide them with professional sound solutions.
Our digital marketing efforts were also a great success and BAJAAO Entertainment served as the digital marketing for HARMAN Professional India for over a year.