Aashiqui 2 - Vishesh Films & T-Series

Vishesh Films and T­-Series produced the film Aashiqui 2 in 2013. Directed by Mohit Suri, the film is a romantic drama in which music plays an integral role. The client wanted parts of the movie to look like a musical concert, on the lines of a huge stadium rock show. The brief was to replicate the scale and feel of an AC/DC concert.

We came up with innovative ways ­ some simple, some complicated ­ to make the movie’s music scenes look both authentic and larger than life. From the full scale PA and backline to the small details that Bollywood often trips up on (such as ensuring the guitar is plugged in), we set it up exactly as we would for a real live show. The client also wanted us to put on a promotional show for the film at the Bandra amphitheatre. The concert was supposed to replicate the vibe of the movie’s concert scenes, from the stage design to the props and ambient lighting. We ensured that the stage looked like a song sequence from the movie. The artist who performed over there (Mithoon, Arijit Singh, Krishnakumar Kunnath and Tulsi Kumar) were extremely happy with the sound. The footfall for that concert was approximately 1200 - ­1300.

The client was pleased with the quality of the end results despite the low budget we had to work with. In return for this effort we were given brand presence throughout the movie.